Robyn Jackson of Vision id Interior Design with some of her many fabric samples.
Robyn Jackson of Vision id Interior Design with some of her many fabric samples. Lee Constable

The inside look

INTERIOR design is more than throw rugs, cushions, a flick of paint and the odd decor items sitting on a mantle piece.

There is a bit of psychology and building relationships with home owners along with understanding the economy of the world and the advancements in technology.

Vision id Interior Design owner Robyn Jackson has been working in the industry for 15 years.

She said Mackay had seen a dramatic shift in the way people choose the decor and look of their homes.

"I think the shift in our area, from my point of view, the shift of people coming up from the south has had a dramatic increase in the product and furnishing that we are able to on-sell.

"So the biggest thing was moving from a farming community, where we predominately sold lace and floral bedspreads for many years, to looking at more contemporary homes and furnishings with layered looks. The shift of people has changed.

"So the southern market has made it a lot more exciting for us in Mackay as designers."

When it comes to what is in style interior design tends to follow the current trends of fashion. And like fashion trends they come and go with the seasons.

Mrs Jackson said one way to spot trends was in display homes, which had recently had strong links with blacks, whites and reds.

She said interior design was also closely related to our wealth and the nation's outlook.

"So what happens, when the nation is feeling a little depressed and we are not as comfortable as we were we move into a grey period.

"That is reflected in furnishings where people will splash out and put colour into their home."

At the moment there is a lot of grey but with splashes of citrus, lemons and greens on top of that monochrome look.

She said the trend in homes for a while had been the earthy feel and tones, mixed with an industrial look.

"It has become a bit industrial, because as your find city-dwellers are living in warehouses so that look is strong, so a lot of brass and iron."

Mrs Jackson was quick to point out that Australia has become a throw-away society.

"We throw away our furnishings and repeated change. Style (from different eras) that you see in America and the UK all the time, we don't embrace them for long periods."

She said most people building new homes go to display homes for inspiration and sometimes unfortunately got wrapped up in following trends.

"Mackay people love trends, display homes are very popular."

"I like to design spaces that go over and over, so you don't have to sell your house to upgrade. For me if I start with a lovely clean canvas and you design it carefully you can bring the themes through and keep rotating the new ideas and freshen it up every couple of years."

She said 80 percent of consultation time is to check paint colours and titles, which in many cases is an hour well spent.

"People are taking great pride in the research. I see quite a difference in the amount of input coming through with men.

"It used to be the woman's job the inside, as long as they got the shed, not so any more.

"I encourage both of them to come to the consultation and some of the longest chats have been when the men are here."


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