YouTube move could end Logan Paul
CONTROVERSIAL YouTube star Logan Paul has had his main revenue stream cut off after ads were blocked on his channel citing "unsuitable" and "damaging" content.
In a statement released overnight, YouTube said they were prompted to punish Paul after he posted videos showing dead rats being tasered and a live fish removed from water - this despite his apparent remorse for sharing footage of a dead body in Japan's 'suicide forest'.
"After careful consideration, we have decided to temporarily suspend ads on Logan Paul's YouTube channels," a YouTube spokesperson said in an e-mail statement.
"This is not a decision we made lightly, however, we believe he has exhibited a pattern of behaviour in his videos that makes his channel not only unsuitable for advertisers, but also potentially damaging to the broader creator community."
In the new spate of videos posted as Paul returned from an extended hiatus following the suicide forest controversy, the 22-year-old also encouraged the dangerous Tide Pod challenge (swallowing dishwashing detergent capsules) that's been slammed as dangerous by health officials.
The disturbing rat video shows Paul deciding what to do about the bodies of two dead rodents on the balcony of his home. He produces a taser gun and fires at them.
He then places them in a garbage bin and continues to taser their lifeless bodies.
He also cruelly pulled a fish out of a pond in his backyard and laid it on the ground to "perform CPR" on it.
In his first video back following his three-week hiatus, the social media giant showed little of the remorse he'd expressed after being widely slammed for the suicide forest video, which showed a dead man hanging from a tree after taking his own life.
Over the 12-minute vlog, Paul laughed off his critics and bragged about his increased following in the aftermath of the fierce backlash against him last month.
"I'm still lit as f**k. What other YouTuber can take a three-week break and still get a million subscribers?" he said.
"The haters are stronger than ever!" he cried mockingly. "No matter how much hate or comments from random strangers I've never even seen or heard of in my life - 'Logan, you're trash, you're garbage, rot in hell, die, hang yourself' - it's noise to me."
Paul made an estimated $16 million in 2017 thanks to ads on his YouTube videos, Facebook and Instagram posts plus sales from his Maverick merchandise range.